http://nobread.com/wp-content/uploads/2016/02/cheerioss.jpg 427 640 Nicole Cogan http://nobread.com/wp-content/uploads/2017/05/logo-nb-tagline-web.png Nicole Cogan2016-03-04 01:05:412016-03-30 18:44:37Cheerios
For about 15 years, I have started each morning with a bowl of Honey Nut Cheerios. So when I was forced to go gluten-free seven years ago, I was also forced to give up my favorite cereal. That was until this summer. You may have seen the adorable commercials featuring Cheerios engineer, Phil Zietlow, exclaiming Cheerios are now gluten-free, and like me, you may have been surprised or skeptical. Well believe it everyone! Five flavors of Cheerios are now gluten-free!
As the team exclaims on their website, “Gluten-Free matters,” and we AGREE! The Cheerios team has removed stray wheat, rye, and barley from their oats, leaving us with a great-tasting, gluten-free Cheerio! I’m teaming up with Cheerios and General Mills to highlight their new gluten-free offerings, and to help share their story!
So, what brought about this change? Cheerios is a cereal that prides itself on the ability to bring families together. Well, it’s no fun when a family member with a gluten-allergy or intolerance is unable to partake in the family breakfast. When Phil, who worked with Cheerios for over 50 years, learned his daughter-in-law was gluten-intolerant, his eyes were opened to the gluten-free world. All oats used in Cheerios cereal were naturally gluten-free, but stray grains of gluten were added into Cheerios due to cross contamination in farms. With his team, Phil created a process that separates the gluten and gluten-free grains! And after 5 years of hard work, the team has succeeded in removing all gluten-grains from the cereal.
Cheerios are currently offered in Original, Honey Nut, Multi Grain, Apple Cinnamon, and Frosted flavors, and more fun varieties and flavors are in the works! Is the cereal safe, you ask? YES. The team is always working to keep Cheerios gluten-free by providing additional training to employees at all facilities, adding ingredient-handling protocols, and conducting daily finished product testing.
To learn more about Cheerios’ gluten-free offerings, read more about the story, and stay up to date on new flavors and products, check out their site here!
Check out our NOBREAD Recipes using CHEERIOS!